n this week’s MikeDrop, Eddy Perez, CEO of Equity Prime Mortgage, delivers a concise and compelling message for mortgage professionals as they prepare to face 2025. Using the metaphor of Rudolph the Red-Nosed Reindeer, Eddy challenges viewers to stop "playing reindeer games" and instead embrace their unique strengths to lead in the industry.
This bite-sized episode highlights Eddy's core philosophy: gratitude for challenges and discomfort is the key to personal and professional transformation. He shares his belief that leaning into discomfort and focusing on strengths creates opportunities for growth. By committing fully to a single channel—such as TPO—and staying consistent, professionals can achieve extraordinary results, just as EPM has in its journey to industry leadership.
Eddy emphasizes the importance of video marketing in 2025, urging professionals to adopt it as a tool to connect authentically with clients and partners. He also highlights the need for honest self-reflection, consistent effort, and embracing change as the building blocks for success.
This MikeDrop is packed with motivational insights and actionable advice to help you level up your game in 2025. Whether you’re a loan officer, a leader, or just looking for inspiration, Eddy’s message will resonate deeply and give you the push you need to thrive in the year ahead.
